Role ········· Design Director
Agency ········· Internal Brand TeamMedia ······ Branding, Identity, Print, OLV, Social.
Agency ········· Internal Brand TeamMedia ······ Branding, Identity, Print, OLV, Social.
Arizona State University
Sun Devil Athletics / Adidas has the mission of bringing innovation to college sports. From coaching hires, to how each program is run, they aim to change the way athletics is executed. We aligned the art direction of all the marketing materials, digital, and social content to this mission. Ideating the 2018-19 campaign concept of “breakthrough”. Visually communicating that the Sun Devils are breaking into the next chapter and tier as athletes, and organization.
![](https://freight.cargo.site/t/original/i/ec34427a1caa18e2aa93c4bcac3be99dbd059e65f6b80a9587ccafef739d48f9/FY19-FBL-Manny-Rendering-ingame-v3-1024x683.jpeg)
![](https://freight.cargo.site/t/original/i/f1a471a2a8eb08f43291c9f2e94c26a986aea0012ac2cc47b9ab5a8a57ee51d0/181807-FBL-Schedule-Graphic-16x9-1024x576.jpeg)
![](https://freight.cargo.site/t/original/i/d2dadd232553647572fe2ff97c1c185c43f108c179380aac65c8ab9a3de91659/Img8b-1024x371.jpeg)
![](https://freight.cargo.site/t/original/i/73211350a15ac11d132129049614fb436163000120da019967b73d60585189f1/Img6-1024x380.jpeg)
![](https://freight.cargo.site/t/original/i/26fab3f4f2648dc2cd40f0f7315ac7f8afbd57bb2cc4107a323c289fd775de8a/d7cd0bd7-2c90-4aef-9c88-20afc448b31a_rw_600.gif)
![](https://freight.cargo.site/t/original/i/e707c035918a3a7f81e51c04b710eeb81174eba9b73d295f0508677f7c2870a7/fbf7ac52-9f05-4d49-8c97-0dee9e8ab895_rw_600.gif)
![](https://freight.cargo.site/t/original/i/9228eb07b8b7fd72d1feee8d5d54e7b9b7bc7aa19b79dff9bb4a160a9c2f2632/Img7-1024x614.jpeg)
![](https://freight.cargo.site/t/original/i/c08bdf11eab782d64b62a9af44da3247309837a8c26c672e53806df81f67c39a/f7a01778-77cf-4990-a403-31eaa9a7661b_rw_600.gif)
Team:
Designer: Daniel Kwon, Post Editor: Tim Struck,
Art Director: Danielle Knotts Photography: Blaire Bunting